On September 25th, the 2025 China Spices, Fragrances and Cosmetics Industry Annual Conference and Fine Products Exhibition (2025CAME) was grandly held in Nanjing. This conference was themed "Technology, Brand, Progress Together". It remained true to its original purpose while continuing to uphold the standards of "High Quality, High Specification, High Precision and Advanced Technology", highlighting the features of "Specialization, Premiumization and Internationalization". It gathered over 100 domestic and foreign renowned enterprises, 500 brands, over 1,000 high-precision and advanced new products, more than ten international organizations, and over a hundred influential guests.
EWISH, as the only national-level cosmetics efficacy evaluation testing and inspection center authorized by the China Light Industry Association, made a splendid appearance as an exhibitor at this conference. During the exhibition, the company's team engaged in in-depth discussions and experience sharing with numerous industry experts, partners, and on-site visitors on core topics such as the development trends of the cosmetics industry, consumer demands, and the cutting-edge science of efficacy evaluation. This fully demonstrated the technical leadership position and profound influence of Yiwushi EWISH in the industry.



The conference venue

Exhibition booth interaction
Industry-Academia Cooperation: Exquisite Expression
On the afternoon of September 26th, in order to promote technological innovation and industrial integration in the cosmetics field, as well as to enhance communication and cooperation among alumni, the "Alumni Exchange Conference" session of Beijing University of Commerce was also successfully held at this conference. This conference brought together top experts and industry leaders from both inside and outside the university. Many authoritative experts gave wonderful presentations, aiming to create a high-level platform for academic and industrial exchanges.
During the meeting, our vice president and chief technical officer, Liu Qi, delivered a wonderful speech titled "Intelligent Technology Makes Cosmetic Effects Visible". During his speech, Mr. Liu focused on the applications of four aspects: special scenario simulation, special environment simulation, real-world research, and AI algorithm assistance. He stated that by relying on dual-photon microscopic imaging, hyperspectral analysis, and 3D facial imaging systems, non-invasive quantitative detection of skin components and dynamic effect visualization can be achieved. This enables precise tracking of efficacy changes such as whitening, anti-wrinkling, and soothing. Through simulating multiple environmental scenarios (such as extreme climates and dynamic expression lines) in real-world research and combining statistics and machine learning to build a comprehensive evaluation model, the actual performance of the product under real conditions can be verified, providing scientific and scenario-based solutions for cosmetic research and effect verification.
The wonderful presentation given by Mr. Liu this time not only reflects the long-term commitment of EWISH to technological innovation and the strengthening of testing capabilities, but also showcases the professional strength and industry influence of the technical team of EWISH.




The meeting venue
Looking forward to the future
Although this conference has come to an end, innovation never stops. Looking to the future, Ewish will always adhere to the mission of "innovative evaluation - aiming for excellence in quality", continuously deepen technological research and development, and strive to accumulate and study skin background data and skin science. It will constantly explore new technologies and methods, pay attention to the creation of industry-university-research-application cooperation, respect science, and strive to provide more scientific and professional technical support and services for the industry and enterprises.